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The IIMA story: the DNA of an institution

Sale price Rs. 809.00 Regular price Rs. 899.00 Rs. 90.00 off

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Keep books away from direct sunlight and damp conditions to protect the binding and pages. Handle with clean, dry hands and use a bookmark instead of folding page corners.

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How was iima born? Who were the key players? What has made it synonymous to success? These questions become even more relevant as the indian institute of management ahmedabad(iima) marks its golden jubilee year in 2011. Established in 1961, iima is the first indian business school to achieve international recognition. In 2002, economist intelligence unit’s list declared iima as the most selective management school in the world. And in 2011, iima has been rankednumber 7 in financial times (ft)’s global ranking of masters in management programme. In this well researched and timely book, prafull anubhai charts the journey of this premier institution from its inception to what is it today — the construction of its iconic campus by american architectlouis kahn, policies and processes that set the benchmark, exemplary leadership exhibited by its various chairmen and directors, and the vision and future challenges for the institute. In the iiima story, prafull weaves all the threads together to present a vivid history of one of india’s greatest pride that has shaped the lives of many individuals through generations.

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