{"product_id":"the-ultimate-sales-letter","title":"The ultimate sales letter","description":"\u003cp\u003eWrite Well to Sell Big! b,BR,BR,In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy b, explains why some sales letters work and most don't. And he shows how to write copy that any business can use.\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Paperback","offer_id":46040376213561,"sku":"9781440511417","price":719.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/71hKEe0TzeL._SL1500_fb0b6240-7d75-4837-ac67-77ab3dec27dd.jpg?v=1782844076","url":"https:\/\/duskysshrine.com\/products\/the-ultimate-sales-letter","provider":"Dusky's Shrine","version":"1.0","type":"link"}