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Majority of the millennials or Gen Y workers are likely to change their companies by 2020. While the world over similar trends are visible, India ranks third where the probability of Gen Y workers leaving their current companies is maximum. The survey also points to the fact that this lack of loyalty may be a sign of neglect that millennials might be facing in their organizations. Such poor levels of engagement of millennial workers in India and rest of the world are a huge red flag for all companies. Poor engagement will not only have cost implications but also have huge negative implications on the growth, profitability and sustainability of companies, especially when the going is not particularly easy for most of the industry sectors. This book attempts to create a deep empathy for millennials and is a result of the author's extensive research spanning almost a decade. The book dives deep into the life of Generation Y and seeks to create an unbiased understanding about this generation, thereby exploding the perceptual myths and stereotypes about them. Based on the research, the book suggests a new strategy to engage with the millennial generation in the workplace and marketplace in particular and the society in general. It provides a consultative guidance to engaging millennials seeking to replace the old models and designs of engagement.\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Paperback","offer_id":46035445940281,"sku":"9780143464303","price":359.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/61SRoOGoQsL._SL1500.jpg?v=1784119228"},{"product_id":"the-personal-mba","title":"The Personal MBA","description":"\u003cp\u003e10th Anniversary edition * Completely revised and updated * over 800,000 copies sold ARE YOU TEMPTED TO GO TO BUSINESS SCHOOL? SAVE YOUR MONEY AND READ THE PERSONAL MBA INSTEAD.This bestselling business classic gives you everything you need to transform your business and your career.An MBA at a top business school is an enormous investment in time and cash. And if you don't want to work for a consulting firm or an investment bank, the chances are it simply isn't worth it.The Personal MBA gives you simple mental models for every subject that's key to commercial success. From the basics of products and marketing to the nuances of teamwork and systems, this book distils everything you need to know to take on the MBA graduates and win.'File this book under: NO EXCUSES' Seth Godin'No matter what they tell you, an MBA is not essential. 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Did you inspire, influence, and lead with impact when it mattered most?Or did your message get lost in dull statistics, technical jargon and abstract generalizations? And your audience left bored, confused, or unmoved . . .If your answer was closer to the latter, this book is for you.Story Rules provides 31 timeless storytelling techniques to help you:- Be clear: Sharpen your messages, narratives, and visuals- Be memorable: Capture attention with novelty, curiosity, relatability and vivid ‘show-don’t-tell’ examples- Be inspiring: Connect emotionally and show relevance- Be trusted: Establish common ground, showcase competence, and demonstrate integrityPacked with over 300 compelling real-life examples from the world of business and beyond, this practical guide shows how successful leaders seize crucial communication moments―and win.And now, it’s your turn. 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Stories at Work will teach you how to wrap your stories in context and deliver them in a way that grabs your audience's attention.The special tools, techniques and structures in this book will help you bring the power of stories into your day-to-day business communication. 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This is a useful guide to reign in your mind and ensure success as well as better relationships with the people you work with.Introducing NLP for Work: A Practical Guide was published by Icon Books in 2012 and is available as a paperback.Key Features:Gives a number of case studies to clarify the effects, implementation and benefits of NLP at the workplace.Can be used by businessmen, managers and other professionals to communicate effectively in their respective areas of work.\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Paperback","offer_id":46039438884921,"sku":"9781848313804","price":269.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/51QZ00SxPlL._SL1000.jpg?v=1784133065"},{"product_id":"social-50-ways-to-improve-your-professional-life","title":"SOCIAL: 50 Ways To Improve Your Professional Life","description":"\u003cp\u003eFrom the bestselling author of Faster: 100 Ways to Improve Your Digital Life This time Ankit Fadia expands his expertise beyond computers and digital devices. 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'Full of lively illustrations and practical examples to show how you can harness emotions to become more creative, collaborative and productive' Adam Grant, author of Originals________________­­­­­­­­­­­­­­­­­­­­­­­We all know what it's like to feel overwhelmed with emotions at work - everything from jealousy to insecurity, anxiety to straight up panic - and there's no field guide to coping with them well. But we also know that ignoring or suppressing what you feel hurts your health, happiness and productivity. This book will help you figure out how to express your emotions productively in order to be both happier and more effective at work. Drawing on behavioural economics and psychology, No Hard Feelings will show you how to bring your best self to work every day.________________­­­­­­­­­­­­­­­­­­­­­­­'A must-read' Susan Cain, author of Quiet\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Paperback","offer_id":46039497179193,"sku":"9780241328705","price":899.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/81nOZHvssCL._SL1500.jpg?v=1784133612"},{"product_id":"hbr-guide-to-worklife-balance","title":"HBR Guide to Work-Life Balance","description":"\u003cp\u003eStop running on empty.Every day you juggle the many components that fill your life. Between work and family commitments, volunteer work, hobbies, and managing your physical and mental health, it's easy to feel overwhelmed and that you’re letting someone down or neglecting some aspect of your life. 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This book will inspire you to: control the negotiation even before you enter the room understand your counterpart's position and gain their trust keep your negotiations from becoming confrontations understand the rules of negotiating across cultures find ways to expand the pie for all involved set the stage for a healthy relationship after the ink has dried know when to walk away from a deal.\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Paperback","offer_id":46039508418617,"sku":"9781633697751","price":765.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/71eyuXkKGLL._SL1500.jpg?v=1784133711"},{"product_id":"how-to-thrive-in-the-virtual-workplace","title":"How to Thrive in the Virtual Workplace","description":"\u003cp\u003eInvaluable guidance on how organizations can embrace the flexibility of remote work while sustaining wellbeing and connection. Immensely timely, practical and encouraging.' 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The book also emphasises the importance of fostering a global mindset that transcends borders and industries and enhances professional effectiveness.So whether you’re a recent graduate, a seasoned professional seeking better career opportunities, or an aspiring entrepreneur, From 9 to Success will help you unleash your potential and build a fulfilling and successful career on a global stage.The book provides in-depth guidance on the most sought-after professional and personal skills.―Alok Mehta, Journalist, TV broadcaster, writer, and Padma Shri awardee\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Paperback","offer_id":46039577264185,"sku":"9788119554300","price":315.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/710V1LrOm5L._SL1500_d11fe06d-f5f0-4e58-82b3-0bf422dbb636.jpg?v=1784134272"},{"product_id":"cliftonstrengths-for-students-your-strengths-journey-begins-here","title":"Cliftonstrengths for Students : Your Strengths Journey Begins Here","description":"\u003cp\u003eCliftonStrengths for Students — which includes a unique access code to take the CliftonStrengths assessment — helps students discover and develop their strengths and reach their potential. 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And your mind goes blank.What are they really asking? Why does everyone else seem to know the rules? And why didn t anyone teach us this?Erin McGoff is here to do just that.In The Secret Language of Work, Erin shares her signature, customisable scripts to help you handle the moments that matter most, from interviews and salary negotiations to setting boundaries, speaking up in meetings, navigating office politics and advocating for yourself. You ll learn exactly what to say, word for word, so you can stop second-guessing and start showing up with clarity.Learning how to say the right words, in the right order, in the right way, at the right time, is an art that too few people are taught.But communication is the ultimate career advantage. 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Now, after a unique, five-year study of more than 5,000 managers and employees, Morten Hansen reveals the answers in his 'Seven Work Smarter Practices' that can be applied by anyone looking to maximise their time and performance. Each of Hansen’s seven practices is highlighted by inspiring stories from individuals in his comprehensive study. You’ll meet a high school principal who engineered a dramatic turnaround of his failing high school; a rural Indian farmer determined to establish a better way of life for women in his village; and a sushi chef, whose simple preparation has led to his restaurant (tucked away under a Tokyo subway station underpass) being awarded the maximum of three Michelin stars. Hansen also explains how the way Alfred Hitchcock filmed Psycho and the 1911 race to become the first explorer to reach the South Pole both illustrate the use of his seven practices (even before they were identified). 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