{"title":"Brian Tracy","description":"\u003cp\u003eExplore our curated collection of books by \u003cstrong\u003eBrian Tracy\u003c\/strong\u003e, one of the world's leading authorities on personal and professional development. With over 80 books translated into dozens of languages, Tracy's work has empowered millions to unlock their potential, master their time, and achieve extraordinary results.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBestselling titles on sales, leadership, and productivity\u003c\/li\u003e\n\u003cli\u003ePersonal development classics including \u003cem\u003eEat That Frog!\u003c\/em\u003e and \u003cem\u003eThe Psychology of Achievement\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003eBusiness strategy and goal-setting guides for ambitious professionals\u003c\/li\u003e\n\u003c\/ul\u003e","products":[{"product_id":"eat-that-frog","title":"Eat That Frog!","description":"\u003cp\u003eMaster the legendary personal productivity system that has transformed millions of lives worldwide. Tired of ending each day feeling like you accomplished nothing that truly mattered? Your biggest goals keep getting pushed aside by endless distractions? Legendary success and productivity coach Brian Tracy reveals the game-changing secret: eat your frogs first. Tackle your most challenging, most important task at the start of each day―everything else becomes easier. This isn't just another time management book. It's your blueprint for stopping procrastination and taking control. Tracy's battle-tested system gives you 21 powerful principles: Plan every day in advance like a pro Break overwhelming tasks into manageable pieces Upgrade key skills to accelerate results Identify and eliminate constraints Build unstoppable momentum The fourth edition delivers brand-new tools: New chapter: \"Form New Habits, Become a New Person\"―rewire your brain for automatic productivity Four \"accelerators\": calendar organization, productivity, self-discipline, and task completion systems Complete discussion and action guide: turn insights into immediate results The three essentials―decision, discipline, and determination―are within your reach. With practical action guides in every chapter, you'll transform overwhelm into achievement. Your most important goals are waiting. It's time to eat that frog.\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Hardback","offer_id":46035444858937,"sku":"9798890572257","price":539.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/71l8iWDQuvL._SL1500_421c406a-8ba8-4e0c-8db1-f37e1729d698.jpg?v=1782812811"},{"product_id":"kiss-that-frog","title":"Kiss That Frog!","description":"\u003cp\u003e‘This wonderful, uplifting book shows you how to release negatives and become a completely positive person.’–Harvey Mackay, author of the #1 New York Times bestseller Swim with the Sharks Without Being Eaten Alive‘If your memories of yesterday are greater than your dreams for tomorrow, read this book and watch your life turn around, and experience more joy and happiness as a result.’–Todd Duncan, New York Times bestselling author of Time TrapsThis book contains a series of practical, proven, easy-to-apply ideas and strategies that anyone can use to change their thinking from negative to positive. The ideas in this book are based on more than a hundred years of writing and research in psychology and sychotherapy. These ideas are presented in an easily digestible form that goes directly to the root of the reasons why people feel negatively about themselves and about various factors in their lives.Every idea and instruction in this book has been tested and proven in the crucible of real life experiences, both by the authors and by the millions of other people worldwide whose lives have been positively affected by these simple principles.\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Paperback","offer_id":46035520946233,"sku":"9789350291603","price":225.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/61qPdmIVAGL._SL1400_8b5799f2-39f2-4321-8408-c538dd46df3c.jpg?v=1782813172"},{"product_id":"eat-that-frog-for-students","title":"EAT THAT FROG FOR STUDENTS: 22 WAYS TO STOP PROCRASTINATING","description":"\u003cp\u003eAdapted from Brian Tracy’s international time-management bestseller, eat that Frog!, this book will give today’s stressed-out and overwhelmed students The tools for lifelong success. Like adults, students of all ages struggle with how to manage their time. Br\u0026gt;encountering the necessity of time management for the first time, high schoolers juggle classes, extracurricular activities (all but mandatory for college admissions), jobs, internships, family responsibilities, and more. College brings even more freedom and less structure, making time management even more critical. Brian Tracy’s eat that Frog! Has helped millions around the world get more done in less time. Now this life-changing global bestseller has been adapted to the specific needs of students. Tracy offers readers tips, tools, and techniques for structuring time, setting goals, staying on task (even when you’re not interested), dealing with stress, and developing the skills to achieve far more than you ever thought possible. This is the book that parents and teachers have long been wishing Tracy would write.\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Paperback","offer_id":46035615645753,"sku":"9781523092932","price":359.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/71C4Pp9dPDL._SL1500_712a7fcc-7318-43f4-a32e-519b5ac932d5.jpg?v=1782813346"},{"product_id":"athi-kastamaina-pani-annitikante-mundu","title":"Athi Kastamaina Pani Annitikante Mundu!","description":"\u003cp\u003eThis is the Telugu translation of EAT THAT FROG: 21 WAYS TO STOP PROCRASTINATING AND GET MORE DONE IN LESS TIME. There is an old saying that if the first thing you do each morning is to eat alive frog, you will have the satisfaction of knowing that its probably the worst thing you will do all day. Using \"eat that frog\" as a metaphor for tackling the most challenging task of your day-- the one you are most likely to procrastinate on, but also probably the one that can have the greatest positive impact on your life-- Eat That Frog! shows you how to zero in on the critical tasks and organize each day. You will not only get more done faster but get the right things done.\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Paperback","offer_id":46035651723321,"sku":"9788183223812","price":179.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/71SBdseHv_L._SL1500.jpg?v=1782813541"},{"product_id":"management-the-brian-tracy-success-library-telugu","title":"Management: the Brian Tracy Success Library (telugu)","description":"\u003cp\u003eగరిష్టమైన పనితీరుకు అవసరమైన మూడు పదాలు - క్లారిటీ, ఫోకస్, కాన్ సెన్ ట్రేషన్ స్పష్టత, దృష్టి కేంద్రీకరణ, ఏకాగ్రత. ప్రభావశీలురైన ఎఫెక్టివ్ మేనేజర్లకు ఉండవలసిన అత్యంత ముఖ్యమైన నైపుణ్యం టీమ్ బిల్డింగ్ చక్కటి జట్టును ఏర్పాటు చేసుకోవడం. 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World-renowned performance expert Brian Tracy has spent decades studying uncommonly high achievers.Instead of finding commonalities such as Ivy League educations, gold-star connections, and a dash of blind luck, Tracy discovered that the keys to their success were more often small adjustments in outlook and behavior. In this easy-to-follow guide, Tracy lays out a simple, clear plan for anyone to be able to unlock their potential and find the success they previously thought was unattainable for them.In Personal Success, you will learn to: Change your mindset to attract opportunityBanish self-limited beliefsBuild your self-confidencePractice courage and taking risksSharpen your natural intuitionContinually upgrade your skills and more!Packed with simple but game-changing techniques, Personal Success is the answer you've been searching for to gain that winning edge and turn your dreams into realities.\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Paperback","offer_id":46035931299897,"sku":"9789355430762","price":135.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/61bxGxaFSUL._SL1360_2ae5950f-5235-4670-a58d-d3eca63ef0ab.jpg?v=1782814644"},{"product_id":"time-management","title":"Time Management","description":"\u003cp\u003eఅన్నిటి కన్న మిన్నగా, సమయాన్ని ఉపయోగించగల మీ సమర్దతే మీ విజయాన్ని నిర్ణయిస్తుంది. రోజుకు కనీసం రెండు ఉత్పాదక గంటలు పొందగలిగే 21 సూత్రాలని, మెలుకువలని అందించి, కాలాన్ని ఎలా సద్వినియోగ పరుచుకుంటే.సత్ ఫలితాలు పొందవచ్చో,అద్బుతమైన మార్గాలని తెలియజేస్తుందీ పుస్తకం\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Paperback","offer_id":46035931365433,"sku":"9789390924431","price":179.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/71X1yjXToaL._SL1500.jpg?v=1782814645"},{"product_id":"sales-success","title":"Sales Success","description":"\u003cp\u003eక్లయెంట్ సెంటర్డ్ సెల్లింగ్ మాత్రమే నిఖార్సయిన పక్కా ప్రొఫెషనల్ సెల్లింగ్. విజయవంతమైన అమ్మకాలు అభివృద్ధిపరుచుకోవటానికి అవసరమైన నైపుణ్యాలలో అత్యంత ముఖ్యమైన లక్షణం ధైర్యం. సేల్స్ లో సక్సెస్ కు మొదటి పదం క్లారిటీ స్పష్టత. రెండవ పదం దృష్టి కేంద్రీకరణ. విజయానికి మూడవ పదం కాన్ సెన్ ట్రేషన్ ఏకాగ్రత! మీ మొత్తం విజయం - దాదాపు 80 శాతం అంతకన్నా ఎక్కువ - మీ ఆటిట్యూడ్ వైఖరి, పర్సనాలిటీ వ్యక్తిత్వం, మోటివేషను అనుసరించే నిర్ణయించబడుతుంది.\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Paperback","offer_id":46035931758649,"sku":"9789355430793","price":179.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/71SZ3pkr7sL._SL1500.jpg?v=1782814651"},{"product_id":"the-phoenix-transformation-telugu","title":"The Phoenix Transformation (telugu)","description":"\u003cp\u003e“ఫీనెక్స్, పరివర్తన” పుస్తకంలో మీరు దృఢమైన మనోనిబ్బరాన్ని ఎలా వృద్ధి చేసుకోవాలో, మీరు కలలు కన్న గమ్యాలు ముందుగా ఎలా చేరుకోవాలో, గమ్యం చేరుకునేందుకు ఎలాంటి యుక్తులు ఆలోచించాలో క్షుణ్ణంగా తెలుసుకుంటారు. మీలో కలిగే ప్రతికూల భావోద్వేగాలను తొలగించుకునే రహస్యాలను కనుగొంటారు. ఎలక్ట్రానిక్ కమ్యూనికేషన్ పరికరాల వల్ల కలిగే నష్టాలను అర్ధం చేసుకుంటారు. అన్నిటికంటే ముఖ్యంగా మీరు మీ జీవితంలో ఉన్నత శిఖరాలను చేరుకునేందుకు 12 సూత్రాలను తెలుసుకుంటారు. ఫీనెక్స్ అనేది ఒక పక్షి లేదా డ్రాగన్. ఇది గ్రీకు పురాణంలో వర్ణించబడింది. ఈ పక్షి తన పూర్వీకుల బూడిద నుండి పైకి లేచి పునర్జన్మ పొందుతుంది. అదే విధంగా - అపజయాలు పొంది సామాన్యులుగా మిగిలి పోయిన వ్యక్తులకు యీ ఫీనెక్స్ పరివర్తన పుస్తకం ఖచ్చితంగా పునర్జన్మ కలుగజేస్తుంది.\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Paperback","offer_id":46035938607161,"sku":"9789355432407","price":269.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/61nOQjQcAIL._SL1360.jpg?v=1782814728"},{"product_id":"flight-plan-telugu","title":"Flight Plan (telugu)","description":"\u003cp\u003eFlight Plan (telugu) by Brian Tracy is a compelling and essential read that has captivated audiences worldwide with its depth, originality, and enduring relevance.\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Paperback","offer_id":46035988873273,"sku":"9789355439123","price":225.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/717hBccUrXL._SL1500.jpg?v=1782815152"},{"product_id":"kiss-that-frog-2","title":"Kiss That Frog","description":"\u003cp\u003eKiss That Frog (Telugu)\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Paperback","offer_id":46036024819769,"sku":"9789355437006","price":225.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/71r92HrAqWL._SL1500.jpg?v=1782815450"},{"product_id":"time-management-2","title":"Time Management","description":"\u003cp\u003eTHE BRIAN TRACY SUCCESS LIBRARY Powerful, practical and pocket-sized, THE BRIAN TRACY SUCCESS LIBRARY is a fourteen-volume series of portable, hardbound books that interweave nuggets of Tracy’s trademark wisdom with engaging real-life examples and practical tools, tactics and strategies for learning and honing basic business skills. This is a powerful, handy, reference series for managers, professionals, employees—just about anyone who wants a quick, easy, reliable and effective overview of and insights into aspects critical to business. More than any other practice in your career, your ability to manage time will determine your success or failure. It’s a simple equation. The better you use your time, the more you will accomplish, and the greater your rewards will be. In this pocket-sized guide, business expert Brian Tracy’s trademark wisdom will help you get more done, in less time…and with much less stress, through 21 proven time management techniques you can use immediately to gain two or more productive hours every day. 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This is a powerful, handy, reference series for managers, professionals, employees—just about anyone who wants a quick, easy, reliable and effective overview of and insights into aspects critical to business.Nobody comes into the world a natural leader. But what is it that transforms some people into the kind of magnetic individuals who inspire others to follow? Great leadership isn’t a mystery, but a skill that can be learned. Success expert Brian Tracy has helped thousands of people become exceptional leaders. Packed with practical, proven methods, this indispensable little guide will help you unlock your leadership potential. 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This is a powerful, handy, reference series for managers, professionals, employees—just about anyone who wants a quick, easy, reliable and effective overview of and insights into aspects critical to business.Success expert Brian Tracy draws on his decades of experience of bringing out the best in others to provide 21 of the fastest, most powerful methods ever discovered for increasing the effectiveness of any individual or group. As a manager, one of your most important responsibilities is to motivate your employees to do their absolute best. Managers who create positive, rewarding, high-energy environments reduce absenteeism and turnover while dramatically increasing productivity and quality. Packed with proven tools and strategies, this essential guide helps any manager deliver a shot of adrenaline straight to the heart of his or her work team. 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This is a powerful, handy, reference series for managers, professionals, employees—just about anyone who wants a quick, easy, reliable and effective overview of and insights into aspects critical to business. Meetings are management in action—superiors and subordinates alike will assess your performance. Meetings don’t have to be a waste of time. When managed right, they are a powerful tool for solving problems, making decisions, exchanging ideas—and getting results fast. Based on years of experience consulting for companies around the world, Brian Tracy has learned firsthand what works in meetings—and what doesn’t. Now, in this pocket-sized guide, he reveals simple, proven ideas you can use to make meetings shorter, more effective, and more satisfying to everyone in attendance. Meetings That Get Results will help you shine. 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This is a powerful, handy, reference series for managers, professionals, employees—just about anyone who wants a quick, easy, reliable and effective overview of and insights into aspects critical to business.The job of the sales manager is to recruit, manage and motivate a top team of high-performing sales professionals. This compact book is an essential resource that shows you how to do it. Sales Management will help readers increase the effectiveness of their sales force, improve their bottom line and advance their own career and satisfaction in the process.World-renowned sales expert Brian Tracy has spent decades studying what sets the most successful sales managers and professionals apart from the rest ̶ and now in this pocket-sized guide, he distils these simple but powerful strategies. 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This is a powerful, handy, reference series for managers, professionals, employees—just about anyone who wants a quick, easy, reliable and effective overview of and insights into aspects critical to business. The success or failure of your business depends on the success or failure of your marketing efforts. If you can identify what your customers want, need, and can afford―and then give it to them―you will achieve outstanding results. Practical and handy, this indispensable guide is packed with time-tested marketing strategies, and shows you how to overcome the competition, increase sales and profitability, and dominate your market niche. Brian Tracy, through his trademark wisdom, presents 21 powerful ideas you can use to immediately improve your strategic marketing results. 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This is a powerful, handy, reference series for managers, professionals, employees—just about anyone who wants a quick, easy, reliable and effective overview of and insights into aspects critical to business.Negotiation is an essential element of almost all of our interactions—personally and professionally. It’s part of how we establish relationships, work together and arrive at solutions for our clients, our organizations and ourselves. Simply put, those who don’t negotiate well risk falling victim to those who do.Smart negotiation can save you time and money, make you more effective and contribute substantially to your career. Jam-packed with success expert Brian Tracy’s trademark wisdom, gained through negotiating many contracts in the course of career, Negotiation puts the power of negotiation right in your hands.You too can become a master negotiator and learn how to:• Utilize the six key negotiating styles• Harness the power of emotion in hammering out agreements• Use time to your advantage• Prepare like a pro and enter any negotiation from a position of strength•Gain clarity on areas of agreement and disagreement• Develop win-win outcomes• Use the power of reciprocity• Know when and how to walk away• Apply the Law of Four• Plus much more.\u003c\/p\u003e","brand":"Dusky's Shrine","offers":[{"title":"Hardback","offer_id":46038363668537,"sku":"9789387383074","price":269.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0795\/3367\/0457\/files\/61BPD6PJ7BL._SL1400_5de76276-6ab9-4696-9f5d-226d0f0cffc6.jpg?v=1782822637"},{"product_id":"goals-by-brian-tracy","title":"Goals !","description":"\u003cp\u003eNew edition, revised and updated. 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Why do some people achieve all their goals while others simply dream of having a better life? With over 640, 000 copies sold of this classic book on How to set and achieve goals comes the newest edition by author and motivational speaker Brian Tracy. The path from frustration to fulfilment has already been discovered. Hundreds of thousands?even millions?of people started with nothing and achieved great success. In this book, Tracy presents a simple, powerful, and effective system for setting and achieving goals?a method that has been used by more than one million people to achieve extraordinary things. Using the twenty-one strategies Tracy outlines, you?ll be able to accomplish any goal you set for yourself matter how big. You?ll discover how to determine your own strengths, what you truly value in life, and what you really want to accomplish in the years ahead. 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This is a powerful, handy, reference series for managers, professionals, employees—just about anyone who wants a quick, easy, reliable and effective overview of and insights into aspects critical to business.Setting business strategy enables you to develop absolute clarity, establish priorities, organize resources and get better results than ever before. A strategic plan helps crystalize the future of an organization—mapping a clear path from where the company stands today to where you wish it to be.Throughout his career, Brian Tracy has shown countless leaders and organizations how to achieve stunning success. Incorporating examples ranging from Alexander the Great, to IBM and General Electric, he gives readers proven ideas for increasing their company's ROI and maximizing their strengths and opportunities. 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This is a powerful, handy, reference series for managers, professionals, employees—just about anyone who wants a quick, easy, reliable and effective overview of and insights into aspects critical to business. Two of the most crucial tasks you face as a manager ̶ hiring and firing ̶ are hard to get right and can potentially be costly to get wrong. They are vital to both, the success of the enterprise…and your own career. Hiring and firing are key to improving your team and reaching your goals. This indispensable book helps you eliminate the guesswork and make the best decisions for your business, by breaking down the simple but powerful strategies you can use to bring better employees on board…and weed out the weaker ones. Featuring techniques that business expert Brian Tracy has identified as the most effective and that he himself employs. 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Tracy's battle-tested system gives you 21 powerful principles: Plan every day in advance like a pro Break overwhelming tasks into manageable pieces Upgrade key skills to accelerate results Identify and eliminate constraints Build unstoppable momentum The fourth edition delivers brand-new tools: New chapter: \"Form New Habits, Become a New Person\"―rewire your brain for automatic productivity Four \"accelerators\": calendar organization, productivity, self-discipline, and task completion systems Complete discussion and action guide: turn insights into immediate results The three essentials―decision, discipline, and determination―are within your reach. With practical action guides in every chapter, you'll transform overwhelm into achievement. Your most important goals are waiting. 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